The add wishlist to quote Magento 2 feature in Cart2Quote bridges the gap between product discovery and active price negotiation. When a logged-in customer has saved products to their wish list, a single “Add all to Quote” button transfers every item into a new quote request — without requiring them to open each product individually.

When you enable this setting, an “Add all to Quote” button appears at the top of the customer’s My Wish List page. Clicking it moves every saved item into a new quote request in a single action. The wish list itself remains unchanged — so customers keep their saved products while also entering the quotation workflow.
Two requirements apply: the customer must be logged in, and they must have at least one item saved to their wish list. Otherwise, the button does not appear.
In B2B purchasing, a wish list is rarely casual. Rather, it represents a shortlist of products a buyer has already evaluated and wants to revisit — often because they need internal approval, a budget sign-off, or a formal price before committing. Therefore, the moment a customer saves products to a list, they are showing clear purchase intent.
For example, consider a facilities manager who has saved 12 cleaning supply products across two browsing sessions. Without this feature, they must open each product, add it to the quote cart, and navigate back — twelve times. With the add wishlist to quote button, however, they click once and the entire list becomes a quote request. As a result, you capture the lead at exactly the moment intent is highest, with zero extra effort from the customer.
In addition, because the wish list stays intact after the transfer, customers can continue adding to it and submit follow-up quotes later without losing their saved items.
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Compare EditionsThis setting works best for stores where customers browse across multiple sessions before committing to a purchase — common in wholesale, manufacturing supply, and trade environments. If your customers regularly return to the store to compare or revisit products, the add wishlist to quote feature converts that repeat behaviour into actionable quote requests.
Furthermore, it pairs well with the Quick Quote Request feature — use Quick Quote for customers who are ready to submit on the spot, and wishlist-to-quote for customers who are still building their list before engaging your sales team.
The add wishlist to quote feature in Magento 2 turns a passive browsing behaviour into an active sales conversation. Because customers transfer their entire wish list with one click, you reduce friction, capture intent at its peak, and give your sales team a complete product list to work from. If your store serves repeat B2B visitors who save products before buying, enabling this feature is one of the simplest ways to increase quote volume.
Also read: How the Quick Quote Request Works on the Product Page
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